In the 1980s, Lip Smacker’s flavored lip balms were advertised to adult women. Now, the brand's fanbase is primarily composed of tween girls. Is childhood gradually disappearing?
Sources
https://www.researchgate.net/publication/242068991_KGOY_reconsidered_Kids_just_want_to_be_kids
https://web.p.ebscohost.com/ehost/detail/detail?vid=3&sid=f97af410-eb9d-4a43-b990-7162fb10653c%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=25549995&db=asn
https://www.ippf.org/sites/default/files/ippf_right_to_decide_01.pdf
https://www.allure.com/story/lip-smacker-crayola-collection-lip-gloss-tinted-balms